Buying a Business for Beginners

Join Jonathan Jay, one of the world’s leading experts on small business acquisition, for a live 60-minute training session that will permanently change the way you think about growing your business or getting into business.

Claim your FREE copy of Business Buying Strategies

Discover how established UK businesses are found, funded and bought.

What You'll Discover on The Live Training

This is not a ‘taster session’ with all the good stuff held back for a paid course. Jonathan will take you step-by-step through the exact framework he has used across 70+ acquisitions — the same process his clients use for their own first deals.

By the end of this 60-minute session, you will know:

Why now is the best time in a generation to buy an existing business and the economic forces driving a wave of motivated sellers right now
The 20-step business buying process… from choosing the right type of business to completing the deal
The STAR Deal Framework… exactly what makes a perfect acquisition target and how to find owners who are ready to sell at the right price
How acquisitions are funded, including seller financing, asset-backed lending and deferred payment structures
How to negotiate price and terms, using a simple script you can follow, even in your very first meeting
How deals are structured… and how experienced buyers protect their existing assets when they buy
How to build a deal team that works for free… lawyers, accountants, HR specialists and due diligence experts who only get paid after you've bought the business
Why buying a business can be a faster route than starting one, and how an acquisition can grow a company you already own
Real case studies… deals Jonathan and his clients have completed, broken down step by step
The exact next step to take immediately after the webinar… so you keep the momentum going and don't fall into the trap of 'I'll do it when the time is right'

This Live Training Is for You If...

You already own a business and want to grow faster than organic marketing allows
You work for someone else and want to own a real business without the risk of starting from scratch
You've been watching the business acquisition space online and want to understand if it's real with someone who has actually done it 70+ times
You have limited capital and want to understand how acquisitions are actually funded
You're approaching a transition point… retirement, redundancy or a career change, and want to explore owning a business
You've tried to grow by marketing and feel like you're pushing water uphill and want a more direct route to scale

Your Host: Jonathan Jay

Jonathan Jay has been buying and selling businesses since 1999. He’s completed over 70 acquisitions across multiple sectors, written 14 books on business, hosted more than 360 podcast episodes, and, most importantly, personally guided over 1,000 clients through their own deals.

He’s not a theorist. He’s not a 20 something who bought one business and decided to teach everyone else. He is someone who has sat in front of business owners across 27 years, negotiated deals ranging from £1 to £100 million and bought and sold companies to and from private equity.

He will show you exactly what he does. No fluff. No filler. No hypotheticals. Just the process, the tools, and the case studies.

What Others Have Done After Listening to Jonathan...

Peter Bought the company he worked for

★★★★★

“I went from being an employee to owning the company I worked for.”

Dean via LinkedIn

★★★★★

“I tried to buy a business for two years and got nowhere. Jonathan showed me a system, and I got my first deal done.”

Cara Beautician-turned-business acquirer

★★★★★

“I started with one salon and now run a group of them. I didn’t even tell my husband at first. Now he works for me.”

Individual results. Not typical, not guaranteed, and results will vary.

Why Now Is the Time to Do This

Right now, a demographic wave is creating one of the most significant business buying opportunities in a generation. Hundreds of thousands of UK business owners are reaching retirement age and unlike previous generations, they are not passing their businesses to their children.

These businesses will either close, or someone like you can buy them. Many of these owners are actively looking for a solution. What they need is a buyer with a plan.

Jonathan will show you exactly how to find these people, have the right conversation, and structure a deal that works for everyone.

Claim your FREE copy of Business Buying Strategies

Discover how established UK businesses are found, funded and bought.

How to Join — It's Free

This live training is completely free to attend.

Places are limited. Jonathan keeps these sessions small so he can answer questions personally.

Questions People Ask Before They Register

“How are acquisitions usually funded?”

It depends on the deal, the seller and the lender. Acquisitions are usually funded from a combination of sources, including seller financing, lending secured on the business and deferred payments. The training walks through how each one works.

“Do I need business experience?”

No. Jonathan has worked with primary school teachers, beauticians, DHL employees, and management consultants… none of whom had experience in the sectors they bought into. The process works regardless of your background.

“Is this just for the UK?”

No. Jonathan has clients across the world, including people who live abroad and own UK-based businesses. Business acquisition works in any country, in any sector. The principles are universal.

“What’s the catch?”

There isn’t one. Jonathan runs live webinars like this because some people who attend want to go further and work with him more closely and he has low-cost paid programmes for that. But there’s no obligation. No hard sell. What you’ll get is a genuine 60 minutes of content that stands entirely on its own.

“I’m very busy. Is this worth my time?”

Jonathan has heard this before. His answer: if you can find two hours a week to watch Netflix, you can find one hour to learn whether buying a business is the right next move for you. Most of his clients are busy people too.